Ghanaian premier league side Berekum Chelsea has appointed a renowned Ghanaian sports journalist, Juliet Bawuah, as their new brand strategy and relations manager to take full responsibility for the quality, health, growth and profitability of the club’s relationships with its clients and fans by ensuring that their services and solutions are delivered in alignment with that client’s key strategies.
The Bono Region based club made this announcement on the club’s official via official twitter account on Wednesday, October 7, 2020.
Details of the deal is known for the public’s consumption, generally speaking, the appointment will see the award-winning sports journalist overseeing the internal communication of the club’s business units, looking for trends, handling problems, and analyzing communications, contracts, and negotiations.
And basically, she will help build positive relationships with fans and clients or downtown development authorities in order to attract new clients, fans and sponsors on board.
However, Juliet in a post tweeted looking happy for her new role, she wrote “Looking forward to this chapter. Honoured to have been considered for this role. Joining the wonderful guys at Berekum Chelsea as Brand Strategy and Relations Manager.”
See her main post below
Juliet currently works with media general TV3 station and has previously worked with Goal.com, CITI FM, the Globe Newspaper, Cafonline.com, Metro TV, and ETV.
Prior to furthering her studies at Cardiff University, she worked with Euronews’ sister station Africanews based in Congo as the host of Football Planet and covered the 2017 AFCON tournament. She has appeared on the BBC as well and contributes for the Turkish broadcaster TRT.